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The ARGI Advantage can be summed up in one way:
The Single Customer View.
ARGI is organized to provide our clients with unparalleled access to their unified customer data, regardless of current database or subscription fulfillment platforms. How does ARGI help our clients achieve the Single Customer View? By using our Vision and Insight solutions, clients are naturally designed with Single View in mind. Many other providers, especially those in the subscription fulfillment category, routinely manage their customer databases in a silo orientation, meaning that each publication or product line has its own database, distinct from all other data they manage in the enterprise.
Why is Single View an Advantage?
• Deeper customer knowledge means smarter campaigns
• Consolidated, de-duplicated data means less work for IT
• Faster access to accurate customer knowledge means that marketers can turn insight into
action more quickly to take advantage of new business opportunities
• Consolidated data means that you can cross promote accurately
• New product creation is aided by a better understanding of customer attributes
Technology Enablement — Our technology-driven solutions are managed by professionals in a safe, secure environment. We make maximum use of web services to provide reliable, ubiquitous access for our clients. This yields a solution set that provides both high performance and excellent cost effectiveness.
Team — With over three decades of experience in marketing and subscription fulfillment database design and management, our dedicated team works with you to develop the right solution for your needs. We work with you through every aspect of planning, design, execution and training to ensure that your tailored solution delivers results and exceeds expectations.
Trust — Trust is the foundation of every client relationship. As experts in managing highly
sensitive data, we understand the importance of physical, logical, and operational security.
From initial design through ongoing operation, our clients know that they can trust ARGI with
their most precious asset — their client information.
ARGI understands that every client has its own set of unique requirements, and that those requirements evolve over time. ARGI is prepared to meet the challenge of change through our flexible account management approaches:
ASP — Self-service access for our most savvy and cost-conscious clients
Hybrid — Self-service control combined with the benefits of a full-service provider
Full-Service — The resources of ARGI at your full command
Subscription Fulfillment — The most advanced and accessible application available on the market today
Customer and Membership Management — The power to manage the most complex customer and membership databases across all your channels
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